Lobyco and Calgary Co-op have teamed up to enhance their loyalty program through gamification and personalization. This innovative approach includes personalized offers, gamified experiences for discounts and rewards, and improved member engagement through the app. These enhancements aim to boost customer loyalty and create a more engaging shopping experience by leveraging customer data for targeted marketing.
For more insights on how gamification and personalization are transforming loyalty programs, read the full article here.
