Solutions

Promotions Engine

Deliver countless out of the box promotions, unrestricted by channel or type, to influence desired customer actions, using our API, cloud-based platform

New promotion Fixed % discount

Create

Marketers use the intuitive Lobyco Admin Tool to quickly create campaigns

Promotions "spend $50 to get $5 off your next shop"

Activate

Members interact with promotions, adding to their wallet

Checkout $165.50

Redeem

After identifying at POS, promotions are adjudicated

New promotion tab with fixed % discount selected

Promotions Engine

Deliver hyper personalised offers at scale so you can reward customers for their loyal behaviour at the right time with the right promotion

One unified platform

Streamline your promotions activity to deliver personalised offers at scale with our robust, cloud based, API-driven promotions engine

Create offers at scale

Use the Lobyco Admin Tool to flexibly & easily create campaigns, either through file ingestion or manually

Manage promotions

Manage all promotion activities from a centralized, unified campaign calendar, and filter to get the full picture, focus on specific activity types or zoom in on a seasonal campaign

AI Driven Personalisation

Deliver hyper personalised offers at scale so you can reward customers for their loyal behaviour at the right time with the right promotion

Plug & Play

Plug & play our promotions engine with your existing tech stack, choosing whether to create promotions by API or within our Admin Tool

Machine learning

Using our sophisticated algorithms, set up triggers & behaviours within our end-to-end offer creation and campaign management capabilities

AI connected to 3 promotions
Spinning wheel with a product in the center

Gamification

Increase customer engagement by adding interaction & fun to their shopping

Collect valuable data

Collect valuable data on the types of products that work well, or the types of offers that see the highest issuance to redemption rate

Strengthen your retail media

Tap into supplier funding so you can strengthen your retail media portfolio

Surprise & delight your audience

Surprise & delight your audience with triggered games to reward them for favourable behaviour

Continuity

Reward customers for favourable behaviour, choosing from challenges, digital stamp cards or quests to excite & incentivise your customers to keep on shopping with you

Personalise interactions

Align the challenge goal - basket, product category, brand or frequency - to be as relevant as possible, motivating your shoppers to act

Target all the campaign stages

Use within CLM campaigns to target all stages of the lifecycle based on your objectives, unlocking a reward throughout

Unlock supplier funding

Tap into supplier funding so you can strengthen your retail media portfolio

Add promotion to wallet
Member segment connected to games and mobile pushes

Orchestration

Our easy-to-use, drag-and-drop interface makes it simple to build campaigns and connect promotional and communication activities with customer segments and events — all in one place.

Create and activate segments

Create precise, always up-to-date segments in minutes based on customer behaviour, value, or mission. Segments update automatically and can be activated directly in campaigns, ensuring relevance without extra effort.

Boost engagement with smarter campaigns

By orchestrating the right audiences, messages, and triggers, retailers can run more personalised, timely, and impactful campaigns — reducing manual work while improving customer engagement and marketing efficiency.