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Lobyco partners with Olís to power loyalty for one of Iceland's largest service and retail network#
Lobyco has signed a partnership with Olís, one of Iceland's largest service and retail companies, to develop and grow its customer loyalty programme, Vinahópur Olís.
Olís operates around 65 stations under the Olís and ÓB brands, alongside a broad range of services across the country. Through the partnership, the company will build on Vinahópur Olís with new ways to reward customers and more personalised digital experiences. The Vinasumar campaign was the first step in that direction, with further releases planned.
"We are proud to welcome Olís as a partner. The agreement with Olís is recognition that Lobyco is delivering on its strategy of building a loyalty system that creates value for strong retailers around the world", says Ole Buch, CEO of Lobyco.
"At Olís, we are constantly looking for new ways to make the experience of our customers both simpler and more enjoyable. The partnership with Lobyco gives us a powerful platform to keep developing Vinahópur Olís and to create new opportunities to reward our customers in a variety of ways. Vinasumar was only the first step in that direction, and we look forward to introducing more exciting new features in the months and years ahead", says Ingunn Svala Leifsdóttir, Managing Director of Olís.
About Olís#
Olís is one of Iceland's largest service and retail companies, operating around 65 stations under the Olís and ÓB brands, along with a wide range of services across the country.
About Lobyco#
Born from retail and with the DNA of the shop floor, we develop digital solutions that help retailers strengthen customer loyalty, increase engagement and create more personalised experiences through apps and other digital touchpoints. Retailers using Lobyco Nexus, our modular, API-first loyalty platform, see an average 14% uplift in monthly customer spend following app adoption.
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