Branded App Experience
White-label loyalty app
Your brand on an app that proven and fast to launch. Lobyco provides a white-label iOS and Android app that ships with the platform, live across many markets. Your branding, your choice of modules, launch without building it yourself.
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What retailers achieve with a branded app
92%
Of app users return the following month
16%
Higher spend in the weeks members use the app
14%
Higher spend after a customer adopts the app
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White-label app that carries your brand on an experience already in use
The app carries your identity, your content and your store network, on a design already live with millions of shoppers across several markets. Members get a version that has been through years of iteration elsewhere, so you are not finding out after launch whether the basics work.
Your brand and identity, on iOS and Android.
A design already in daily use at scale, not a first version.
Your store network and local content, built in.
Modules that are the reason members open the app
Offers, games, and local store content makes the app earn a place on the home screen rather than the back folder.
Shopping list, leaflets, recipes, local store content, games and offers, ready to switch on.
Shared across devices and households, so one member brings in another.
Enabled per retailer, so nothing sits in the app unused.
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Bonus, wallet and receipts that give a reason to open between trips
Real-time bonus, the member card, savings history and digital receipts live in one place, so the app is worth opening between shops, not just at the till.
A real-time balance, updated at the till.
The member card, savings history and digital receipts, all in the app.
Bonus vouchers that give members a reason to come back.
Explore the loyalty & promotion solutions that fit your industry
One platform. Tailored experiences across retail, pharmacy, department stores, and more.
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The latest insights on the member app
Dive into what makes an app worth opening, and what members do with it between trips.
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Make it Matter: Building Loyalty Through Sustainability and Community Impact
Shoppers are motivated by more than price and convenience. They want to support brands that care about the environment and their local communities. With a strong local presence, grocery retailers are uniquely positioned to reshape their loyalty programmes
LoyaltyRead the article :format(webp))
Make it Now: The Power of Real-Time in Loyalty
Loyalty programmes are built for the long term; creating valuable relationships with shoppers over time. But as a retailer, you need to balance that long-term view with a sharp focus on the short term: the now. Shoppers today expect an instant response to any
LoyaltyRead the article :format(webp))
Experiential Loyalty Rewards: Why retailers can't afford to leave it on the table
Retail margins are under real pressure in 2026, and the standard response is making the problem worse. Promotional intensity has been rising for years, and the reflex answer has been more discounts and broader coverage. Every discount costs margin whether or
LoyaltyRead the article
Frequently asked questions
A white-label loyalty app is a branded mobile app a retailer runs as its own, without building it from scratch. Lobyco provides a white-label iOS and Android app that ships with the platform, already live at scale, so you brand it and choose which modules go live.
Yes. The app runs on both iOS and Android, carrying your brand, content and store network, on a design already in daily use with millions of shoppers.
The app carries your identity, content and store network, and you choose which modules are live, so members see your brand end to end rather than Lobyco's.
Shopping list, leaflets, recipes, local store content, games and offers, plus real-time bonus, the member card, savings history and digital receipts. Modules are enabled per retailer, so nothing sits unused.
Yes. Native Wallet stores the loyalty card in Apple Wallet or Google Wallet, so a member can identify with one tap at checkout even without opening the app.
Yes. It is the front end of Nexus: offers, games, bonus and personalised offers surface in the app, and the app, online and the till share one member profile and balance in real time.
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