With deep retail DNA, Lobyco helps retailers grow lasting customer relationships through personalised, digital-first loyalty experiences. We turn everyday interactions into meaningful connections and measurable growth.




Three differentiators worth understanding before you decide.
Your margins are thin, your customers shop weekly, and your promotional mechanics are more complex than any other retail category. You don't need a platform that was built for fashion brands and adapted for grocery. You need one that was designed for your reality from the start, where every mechanic has to earn its keep and personalisation has to work at volume, every single week.
You shouldn't need a system integrator to launch a campaign, or an IT ticket every time you want to make a change. With Lobyco, your marketing team owns the program, building, testing, and launching campaigns without waiting on anyone. Phase 1 is live within months. And when the market moves, you move with it.
You already have the member data and the supplier relationships. Lobyco connects them, so every supplier-funded campaign is targeted by real purchase behaviour, capped to protect margin, and measurable down to incremental sales. Not a separate module you have to bolt on, or a feature you have to configure from scratch. It's built into the same flow you use for everything else.
Walk through a live campaign setup, see the retail media mechanics in action, and get your questions answered by someone who knows grocery retail.