Insights

Lobyco's Insights

Keep up to date with the latest industry news & trends or watch a recording of one of our thought provoking webinars

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Webinars
News
Why is customer loyalty important
December 2, 2024
5
min read

Why is customer loyalty important?

Customer loyalty is vital for long-term business success. It enables companies to focus on strengthening existing relationships rather than constantly acquiring new customers.
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Loyalty
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Coop Denmark Christmas
December 2, 2024
5
min read

Winning Christmas: Coop Denmark

Welcome to our series ‘Winning Christmas’, where throughout December, we’ll spotlight some of our clients and show how they use our solutions and technology to stand out and succeed in this busy season. Each week, we’ll provide insights into the features our clients leverage to win Christmas.
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Clients
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The most direct causes of customer loyalty
December 1, 2024
5
min read

What is the most direct cause of loyalty?

The most direct cause of customer loyalty is a business's ability to deliver tangible value at every touchpoint, supported by a strong digital strategy that optimises the customer experience.
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Loyalty
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Personalisation to retailers
October 31, 2024
5
min read

Targeted promotions to become more personalised

Inflation is an uncertainty–especially for consumers and retailers. Why is becoming more digital as a retailer so important, and how can targeted, personalised promotions help you raise your customer loyalty.
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Promotions
Loyalty
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Transforming Loyalty with Big Insights from The BIG Handshake 2024 in Amsterdam
October 29, 2024
2
min read

Transforming Loyalty with Big Insights from The BIG Handshake 2024 in Amsterdam

Our team recently participated in The BIG Handshake (TBH) in Amsterdam, a must-attend event for loyalty experts and retail professionals.
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Customer Engagement
October 24, 2024
5
min read

Uncover the Meaning of Customer Engagement

What is customer engagement, and why is it crucial for your business? Read our insights and learn strategies on how to keep your customers engaged in your business.
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Loyalty
Promotions
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Self-Checkout
October 17, 2024
5
min read

How Did Self-Checkout Start in the UK?

Self-Checkout has been around for some time. But how did it start in the UK back in the early 2000s, and why is it still important for retailers today.
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Self-Checkout
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In RETHINK Retail’s latest report, "Shopper-Driven Innovation: The Next Wave of Grocery Trends," Lobyco is proudly featured for our pioneering approach to digital transformation in the retail space.
September 12, 2024
2
min read

Shopper-Driven Innovation: The Future of Grocery Retail

In RETHINK Retail’s latest report, "Shopper-Driven Innovation: The Next Wave of Grocery Trends," Lobyco is proudly featured for our pioneering approach to digital transformation in the retail space.
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Loyalty
Promotions
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Asia Pacific Loyalty Conference Australia - Lobyco
August 16, 2024
2
min read

Main Insights from the 2024 Asia Pacific Loyalty Conference in Australia

The 2024 Asia Pacific Loyalty Conference, held in Australia on the 7th & 8th of August, was a remarkable event bringing together loyalty professionals from around the globe.
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Events
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Upcoming webinars

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Previous webinars

Webinar: Personalization - Lobyco

Why Personalization will Always Matter

This webinar explores the benefits of personalization for retailers and its positive impact on consumer behavior.
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Webinar splash with title and speakers Jan and Asger

Gamifying the Loyalty Experience

Discover how gamifying the customer loyalty experience offers deeper consumer relationships and drives participation.
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Webinar splash with title and speakers Anders and David

Loyalty Amidst Economic Uncertainty

Learn how retailers can balance margins alongside those discounts customers love.
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Webinar splash with title and speakers Ole and Susie

AI in Grocery Retail

With the rise in AI, learn how grocery retailers can fuel digital experiences that enhance the CX.
Watch now
Lobyco Asia Loyalty Promotions Hub
October 23, 2025
5
min read

Lobyco Expands into Asia with INSCALE Partnership and New Hub in Kuala Lumpur

Lobyco is delighted to announce our expansion into Asia through a strategic partnership with INSCALE, marking an important milestone in our global growth journey.
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Clients
Loyalty Channel Islands Promotions app membership
September 22, 2025
5
min read

Lobyco partners with Channel Islands Co-op

Lobyco has entered a new multi-year partnership with Channel Islands Co-op to transform the way its members engage with them through a modern digital experience.
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Clients
Loyalty Retail Personalisation Gamification
August 5, 2025
5
min read

How Can Loyalty Apps Nurture Belonging?

The success of a loyalty app today requires looking beyond simple metrics. It’s not just about bigger baskets or increased visit frequency; it’s about how the experience makes customers feel.
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In The News
Loyalty
Data-Driven Loyalty Grocery Retail Sustainability
July 30, 2025
2
min read

Many Consumers Increasingly Value Sustainability; Data-Driven Loyalty can Help Grocers Respond

For today’s consumers — especially younger generations — sustainability is increasingly a priority. They’re willing to change their behaviors but they don’t want to do it alone; they want retailers to take some responsibility, too.
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In The News
Loyalty program membership digital app
July 8, 2025
5
min read

Lobyco partners with Southern Co-op

Lobyco partners with Southern Co-op to enhance their digital membership experience through a new, engaging loyalty app.
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Loyalty
Promotions
Gamification loyalty grocery retail
May 21, 2025
2
min read

Aisles Abroad: How Samkaup won shopper loyalty through gamification

Groceries and games can be a winning combo for boosting customer loyalty, Samkaup has found.
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In The News
Loyalty
Clients
Central Co-op loyalty programme
May 5, 2025
2
min read

Lobyco partners with Central Co-op

‍Lobyco partners with Central Co-op to enhance their digital presence through a new, engaging Membership experience.
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In The News
In The News
In The News
Lobyco Union Coop loyalty gamification personalization
March 24, 2025
5
min read

Lobyco partners with Union Coop to digitalize loyalty program

Lobyco partners with Union Coop in Dubai to bring a new loyalty program with features like gamification and personalisation.
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In The News
Loyalty
Loyalty Awards gamification, loyalty, personalization
February 4, 2025
2
min read

International Loyalty Awards 2025

We are proud to announce that our clients, Profi and Calgary Co-op, have been nominated as finalists for the International Loyalty Awards 2025!
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Loyalty
Clients
App
The Changing Face of Grocery Customer Engagement
December 2, 2024
2
min read

The Changing Face of Grocery Customer Engagement

Gone are the days of paper flyers! Today’s customers demand much more, and grocers must turn to digital media strategies in order to keep up with their expectations.
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Events - news
Lobyco Partners with Foodstuffs
November 12, 2024
3
min read

Lobyco partners with Foodstuffs to advance clubcard with a new currency-based rewards and benefits programme across New World

The collaboration will revamp New World's Clubcard programme with a streamlined, easy-to-understand reward structure, enhanced by exciting, interactive elements designed to boost customer engagement.
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In The News
Lobyco and Profi Partnership
October 8, 2024
3
min read

Lobyco and Profi expand partnership to enhance customer engagement

Lobyco, the global leader in grocery loyalty programs, today announced an expansion of its partnership with Profi, one of the leading food retailers in Romania.
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In The News
Lobyco partners with AUR
August 21, 2024
1
min read

Lobyco partners with AUR

Lobyco partners with Australian United Retailers Ltd. (AUR).
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Events - news
Calgary Co-op
June 10, 2024
1
min read

Loyalty360 Q&A with Calgary Co-op on Rebuilding and Digitizing the Brand’s Loyalty Program

Calgary Co-op is rebuilding and digitizing its loyalty program to enhance customer engagement and provide personalized experiences.
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In The News
Stars
May 29, 2024
1
min read

Loyalty360 Reads: Lobyco and Calgary Co-op Provide Customers with Gamification and Personalization

Lobyco and Calgary Co-op have teamed up to enhance their loyalty program through gamification and personalization.
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In The News
Landscape
May 22, 2024
1
min read

Calgary Co-op refreshes loyalty app

Calgary Co-op has refreshed its loyalty app, introducing new features designed to enhance customer engagement and provide personalized offers.
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Events - news
Boat
May 21, 2024
1
min read

Lobyco expands partnerships with Calgary Co-op

Lobyco is expanding its partnership with Calgary Co-op to enhance their membership program.
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In The News
Calgary Coop logo
May 21, 2024
2
min read

Calgary Co-op expands membership program

Calgary Co-op is enhancing its membership program with exciting new benefits! This expansion includes increased discounts, personalized offers, and a focus on community engagement.
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In The News
Vegetables in grocery store
May 1, 2024
2
min read

How to Make Your Customer Loyalty Program Pay for Itself

Grocery retailers can now turn their loyalty programs into self-sustaining assets! Learn how to leverage mobile apps, advertiser funding, and digital engagement to reduce costs and boost customer loyalty.
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In The News
new ceo
2
min read

Welcome our new CEO

At Lobyco, we recently welcomed our new CEO. Our former CTO, Ole Buch, was appointed by the board as the new Chief Executive Officer of the entire Lobyco organisation. A role, Ole Buch was surprised, but excited and proud to take on.
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Events - news
Grocery Survey Report - Lobyco - 2024
3
min read

Lobyco Survey: U.S Grocery Shoppers Crave Personalization and Gamification

COPENHAGEN, Denmark – 17 September, 2024 – Lobyco, the global leader in grocery loyalty programs, today announced the results of its inaugural 2024 Grocery Pulse survey, which examined U.S. consumers’ experience with grocery loyalty programs, technology, and engagement methods.
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In The News
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